Sweaters are essential garments for warding the winter cold. At around the holiday season, these thick colorful essentials are unearthed from boxes of old clothes to be re-worn again. Over the years, the trend of wearing ugly sweaters caught on as the younger generation found ironic humor in wearing the ugliest design possible.
Pop and movie culture iconography still rake in money when it comes to memorabilia and other related merchandise. A mug, bag, shirt, or any imaginable product under the sun, becomes a coveted piece when embossed or incorporated with the most unusual design. For the fan of the ugly sweater, the following designs transform anything basic into a most-sought after garment for that next gathering of family and friends.
Geek and Gamer Icons
A Star Wars sweater is definitely an in-demand piece for the ugly sweater connoisseur. Star Wars has definitely found a permanent place in geek culture but there is no doubt that the most popular elements of the mythology have also gone mainstream. That is why retail products bearing images from the sci-fi franchise attracts customers across generations and rakes in profits.
These garments are definitely great gifts for gamers and geeks. Star Wars-inspired ugly sweaters incorporate characters from Chewbacca, R2D2, Darth Vader, to Stormtroopers, and Yoda. There is also a demand for other popular science fiction and fantasy franchises, not just Star Wars.
Pop Culture References
The ugly sweater market has entered the big business territory. Even the big retail stores are cashing in on the popularity. But the small entrepreneurs continue to benefit from the ugly sweater mania. After all, these interesting garments are rooted in the DIY community.
As ugly sweaters continue to attract a new generation of consumers, new designs have to evolve to keep up with the times. Pop culture references and figures are now part of the staple of ugly sweater designs. From the Simpsons, Looney Tunes to the Wu Tang Clan and Harry Potter, there is a design to satisfy every pop culture fan.
Vintage and classic designs are in demand among ugly sweater connoisseurs. Back in the days when young folks won’t be caught dead wearing an ugly sweater, traditional holiday symbols adorned these garments. Snowflakes and Santa Claus, elves and a herd of reindeer were common ugly sweater designs but were seen as tacky at that time. But now that the ugly sweater has become mainstream, vintage designs have made a comeback too.
The thought of wearing an ugly sweater during the holiday season evokes anticipation and excitement. People across generations even plan their sweater purchases ahead of time to create a statement. By becoming mainstream, more people are now proudly wearing their favorite designs in a bid to out-ugly each other.
But more than an anti-fashion statement, the ugly sweater has become something that creates nostalgic and festive feelings among coworkers, friends, and family. There is even an ugly Christmas sweater day in mid-December for those who extremely love their unusual duds. Proof that the love for the ugly sweater even deserves its own holiday.